Parallax story telling

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Morgan Stanley was announcing a new campaign for Morgan Stanley’s wealth management business, combining portraiture and images of industry, business, and philanthropy. The messaging was baked, the visuals were impeccable.

Realistically the ask was to match a linear digital story to a conceptual print campaign, while keeping simplicity at the core of the experience.

This was built in tandem with visual designers, print designers, and engineers.

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